skip to main content
Close Icon We use cookies to improve your website experience.  To learn about our use of cookies and how you can manage your cookie settings, please see our Cookie Policy.  By continuing to use the website, you consent to our use of cookies.
Global Search Configuration

Introduction

Auto insurers should keep a very close watch on what Google is doing in the US and UK markets, but it is unlikely that the company will make any significant moves within the next two years.

Highlights

  • With Google's entry in the price comparison website market, it threatens to democratize a key channel to insurance buyers.

Features and Benefits

  • Assess the potential implications for insurers of Google's entry in the price comparison website market.
  • Understand Google's likely next move in this space.

Key questions answered

  • What might Google do in the auto insurance space?
  • How serious is Google about this market, and what are its likely next moves?

Table of contents

Ovum view

  • Summary
  • Google’s impact could be felt very rapidly
  • Google threatens to democratize a key channel to insurance buyers
  • Google will not make any disruptive moves for the next two years

Appendix

  • Author

Recommended Articles

  • Internet of Things

    IoT Viewpoints 2018

    IoT Viewpoints explore the IoT opportunity in 2018 and beyond. Download our latest e-book to get our newest collection of thought leadership articles on the emerging IoT trends, technologies and opportunities.

    Topics IoT

  • Consumer & Entertainment Services

    US pay TV: Is it facing an existential threat?

    By Adam Thomas 28 Mar 2018

    With US pay TV having endured the worst year in its history, thoughts have inevitably turned to the future. The likelihood remains that the immediate future will remain highly uncomfortable for everyone except the scaled multinational digital platforms.

  • Enterprise Services

    5G: Another technology in search of enterprise use cases

    By Evan Kirchheimer 26 Apr 2018

    Service provider interest in justifying 5G investment through its potential to open new revenue streams from the enterprise segment is growing ever greater.

;

Have any questions? Speak to a Specialist

Europe, Middle East & Africa team - +44 (0) 207 017 7700


Asia-Pacific team - +61 (0)3 960 16700

US team - +1 646 957 8878

Email us at ClientServices@ovum.com

You can also contact your named/allocated Client Services Executive using their direct dial.
PR enquiries - Call us at +44 788 597 5160 or email us at pr@ovum.com

Contact marketing - 
marketingdepartment@ovum.com

Already an Ovum client? Login to the Knowledge Center now