skip to main content
Close Icon We use cookies to improve your website experience.  To learn about our use of cookies and how you can manage your cookie settings, please see our Cookie Policy.  By continuing to use the website, you consent to our use of cookies.
Global Search Configuration


A detailed update of the UAE's TV market, encompassing free-to-air and pay TV across all TV technologies, plus next-generation TV initiatives and OTT video. Includes TV ratings, revenue, market shares, programming, and advertising.


  • A serious diplomatic dispute arose in 2017 between Qatar and Saudi Arabia, the UAE, Egypt, and Bahrain. This had some negative implications for the operation of Al Jazeera and beIN.
  • IPTV is the dominant TV technology, accounting for 52% of TV households at the end of 2017. DTH accounts for 45% (30% pay, 15% free). Analog terrestrial and cable are now obsolete.
  • Etisalat is the leading player in the pay-TV market; it has consistently made gains in recent years as it has migrated its cable-TV subscriber base to IPTV.

Features and Benefits

  • Analyzes TV market structure, emerging competition, and operator performance, as well as digital TV developments.
  • Lists key broadcasting rights and TV advertising spend, and features TV household forecasts.

Key questions answered

  • What is the subscriber base of pay-TV operators?
  • What are the key developments in the digital TV market?
  • What are the factors driving the UAE's pay-TV market?

Table of contents

Ovum view

  • Introduction
  • Download 1: UAE TV Update


  • Author

Recommended Articles

  • Internet of Things

    IoT Viewpoints 2018

    IoT Viewpoints explore the IoT opportunity in 2018 and beyond. Download our latest e-book to get our newest collection of thought leadership articles on the emerging IoT trends, technologies and opportunities.

    Topics IoT

  • Consumer & Entertainment Services

    US pay TV: Is it facing an existential threat?

    By Adam Thomas 28 Mar 2018

    With US pay TV having endured the worst year in its history, thoughts have inevitably turned to the future. The likelihood remains that the immediate future will remain highly uncomfortable for everyone except the scaled multinational digital platforms.

  • Enterprise Services

    5G: Another technology in search of enterprise use cases

    By Evan Kirchheimer 26 Apr 2018

    Service provider interest in justifying 5G investment through its potential to open new revenue streams from the enterprise segment is growing ever greater.


Have any questions? Speak to a Specialist

Europe, Middle East & Africa team - +44 (0) 207 017 7700

Asia-Pacific team - +61 (0)3 960 16700

US team - +1 646 957 8878

Email us at

You can also contact your named/allocated Client Services Executive using their direct dial.
PR enquiries - Call us at +44 788 597 5160 or email us at

Contact marketing -

Already an Ovum client? Login to the Knowledge Center now