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Introduction

Ovum's Mobile Revenue Forecast by Sales Channels: 2016–21 presents historical and forecast data of aggregate consumer mobile service and hardware revenues of mobile network operators from 2014 to 2021.

Highlights

  • By 2021, online revenues are forecast to comprise 30.5% of consumer service revenues, up from 25.7% in 2016. Store revenues are expected to comprise 58.9% of consumer service revenues by 2021, up from 56.4% in 2016.
  • By 2021, online revenues are forecast to comprise 35.0% of consumer hardware revenues, up from 29.1% in 2016. Store revenues are expected to comprise 61.9% of consumer hardware revenues by 2021, down from 65.3% in 2016.

Features and Benefits

  • Presents consumer mobile service and hardware revenue splits by sales channels (online/store/telesales) across 19 countries and eight regions.
  • Presents consumer mobile service and hardware revenue splits by segments (prepaid/postpaid) across 19 countries and eight regions.

Key questions answered

  • How will mobile network operators' service and hardware revenues across different sales channel change during the next five years?
  • In which markets are online/store/telesales revenues forecast to grow the fastest?

Table of contents

Summary

  • Introduction
  • Download 1: Mobile Revenue Forecast by Sales Channels: 2016–21

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