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Introduction

CenturyLink has released new Gold, Silver, and Bronze service bundles to make it easier for buyers to contract its turnkey SD-WAN services at predictable prices, with standard port sizes and service guarantees.

Highlights

  • In its first year of commercial enterprise deployment of managed SD-WAN services, CenturyLink finds common recurring customer requirements. Principal among them is that buyers want to retain their MPLS VPNs, augmenting internet access.

Features and Benefits

  • Evaluates CenturyLink's new bundling strategy for its managed SD-WAN services go-to-market plans.
  • Evaluates the missing pieces for managed SD-WAN services, both for CenturyLink and across the industry.

Key questions answered

  • What does CenturyLink do differently with its managed SD-WAN service that helps drive enterprise interest?
  • What client experiences has CenturyLink had with SD-WAN, and how is it changing product strategy in response?

Table of contents

Ovum view

  • Summary
  • Managed SD-WAN buyers tend to retain MPLS and augment with internet
  • Common bundles improve but are imperfect
  • Evolution from supporting applications to speaking applications

Appendix

  • Further reading
  • Author

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