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Introduction

NetSuite CRM+ has been named as a challenger in Ovum Decision Matrix: Selecting a Customer Relationship Management Solution, 2016–17.

Highlights

  • A seismic shift is underway, with enterprises moving away from just the traditional customer relationship management (CRM) basics of marketing campaign management, sales force automation, and service to create full customer engagement platforms.

Features and Benefits

  • Provides an overview of NetSuite CRM+ to help enterprises evaluate the potential of the solution.
  • Evaluates the potential of NetSuite CRM+.

Key questions answered

  • What are the strengths of NetSuite CRM+ as a potential CRM solution?
  • Can NetSuite CRM+ support the omnichannel customer engagement environment?

Table of contents

Summary

  • Catalyst
  • Key messages
  • Ovum view

Recommendations for enterprises

  • Why consider NetSuite CRM+?

SWOT analysis

  • Strengths
  • Weaknesses
  • Opportunities
  • Threats

Data sheet

  • Key facts about the solution

Appendix

  • Methodology
  • Further reading
  • Author

Recommended Articles

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