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Belkin’s activities in the smart home are based primarily around the WeMo line of connected devices, which includes connected light switches and power outlets.


  • Belkin mainly targets a wider audience of smart home adopters, by selling a simpler product line based around power outlets that allow non-connected devices to be controlled from a smartphone or tablet.

Features and Benefits

  • Analyzes Belkin's smart-home strategy, both on the consumer-electronics side and the app & analytics side.
  • Compare Belkin's smart-home strategy with other OEM or software players.

Key questions answered

  • How does Belkin's smart-home strategy compare to that of better known rivals like Apple or Samsung?
  • How has Belkin used analytics to iterate its product strategy and product line?

Table of contents


  • Introduction
  • Download 1: Smart Home: Belkin simplifies its approach to bring smart homes to the masses

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Have any questions? Speak to a Specialist

Europe, Middle East & Africa team: +44 7771 980316

Asia-Pacific team: +61 (0)3 960 16700

US team: +1 212-652-5335

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You can also contact your named/allocated Client Services Executive using their direct dial.
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