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This report provides a side-by-side comparison of leading data protection and availability solutions, looking at the ability to deliver a holistic backup and recovery strategy. The results are delivered as the Ovum Decision Matrix (ODM), which considers the significance of all three aspects of a backup and recovery strategy and how these influence how technology is deployed, used, and controlled.


  • Ovum research (ICT Enterprise Insights 2015/16 – Global: ICT Spend and Sourcing, n=1,580) found the average percentage of the IT management budget spent on data protection was 16%..

Features and Benefits

  • Understand how the market in data protection and availability has moved from the traditional backup and recovery approaches that many organizations have used in the past.
  • Understand who the leaders, challengers, and followers are in this space.

Key questions answered

  • How has the market in data protection and availability moved from the traditional backup and recovery approaches that many organizations have used in the past?
  • Who are the leaders in this space?

Table of contents


  • Catalyst
  • Ovum view
  • Key findings

Market and solution analysis

  • Ovum Decision Matrix: Data Availability and Protection Solution for the Cloud Era, 2016-17
  • Market leaders: Actifio, Commvault, Dell, IBM, and Veeam
  • Market challengers: Acronis, Arcserve, Artisan, Asigra, Datto, HPE, and Unitrends
  • Market followers: Barracuda
  • Emerging vendors
  • CloudEndure
  • Datos IO
  • iland

Market leaders

  • Market leaders: technology
  • Market leaders: execution
  • Market leaders: market impact

Vendor analysis

  • Acronis (Ovum recommendation: challenger)
  • Actifio (Ovum recommendation: leader)
  • Arcserve (Ovum recommendation: challenger)
  • Artisan (Ovum recommendation: challenger)
  • Asigra (Ovum recommendation: challenger)
  • Barracuda (Ovum recommendation: follower)
  • Commvault (Ovum recommendation: leader)
  • Datto (Ovum recommendation: challenger)
  • Dell (Ovum recommendation: leader)
  • HPE (Ovum recommendation: challenger)
  • IBM (Ovum recommendation: leader)
  • Unitrends (Ovum recommendation: challenger)
  • Veeam (Ovum recommendation: leader)

Vendor solution selection

  • Inclusion criteria
  • Exclusion criteria
  • Methodology
  • Ovum ratings
  • Ovum Decision Matrix Interactive


  • Author

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