skip to main content
Close Icon We use cookies to improve your website experience.  To learn about our use of cookies and how you can manage your cookie settings, please see our Cookie Policy.  By continuing to use the website, you consent to our use of cookies.
Global Search Configuration


On December 5, 2018, Ofcom proposed to designate BT and KCOM as the providers of the UK's broadband universal service obligation (USO). It also began consulting on the rules that should apply to them in delivering the service.


  • The UK's broadband USO of 10Mbps compares very favorably with those of the rest of Europe. Many other member states have not been so progressive, stating only the requirement for a functional connection, which tends to mean just dial-up speeds.

Features and Benefits

  • Evaluates Ofcom's USO for broadband proposal.
  • Assesses funding mechanisms for the USO for broadband.

Key questions answered

  • What are the key areas being consulted on in Ofcom's USO proposal?
  • How does the UK's USO compare globally?

Table of contents

Ovum view

  • Summary
  • Ofcom's proposal should ensure that customers in rural areas receive the same quality of service as urban customers
  • 10Mbps speed broadband is required to meet an average UK household's digital needs
  • A common approach globally to funding the cost of USOs is a financial contribution from all operators


  • Further reading
  • Author

Recommended Articles

  • Internet of Things

    IoT Viewpoints 2018

    IoT Viewpoints explore the IoT opportunity in 2018 and beyond. Download our latest e-book to get our newest collection of thought leadership articles on the emerging IoT trends, technologies and opportunities.

    Topics IoT

  • Consumer & Entertainment Services

    2019 Trends to Watch

    AI is an undoubted work in progress. Feeling the impact of AI – from its early days at the dawn of the modern computer, through today and its integration into devices, apps, and the networks that connect them and that we use every day – has been a long time coming.

    Topics 5G AI Smart home IoT Video

  • Consumer & Entertainment Services

    Telco loyalty programs are about more than improving churn

    ByNicole McCormick 07 Mar 2018

    Loyalty programs have long been held as key to indirect monetization for the communications service provider. Upcoming research from Ovum has verified that notion – loyalty schemes improve Net Promoter Scores (NPS – a measure of brand perception) and can help improve churn. They can also lead to net additions growth and can even earn revenues for the operator.


Have any questions? Speak to a Specialist

Europe, Middle East & Africa team - +44 (0) 207 017 7700

Asia-Pacific team - +61 (0)3 960 16700

US team - +1 646 957 8935

Email us at

You can also contact your named/allocated Client Services Executive using their direct dial.
PR enquiries - Call us at +44 788 597 5160 or email us at

Contact marketing -

Already an Ovum client? Login to the Knowledge Center now