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Introduction

A detailed update of MENA’s TV market, encompassing free-to-air and pay-TV across all TV technologies plus next-generation TV initiatives and OTT video. Includes TV ratings, revenues, market shares, programming, and advertising.

Highlights

  • MENA pay-TV subscriber numbers have passed the 10 million mark and Ovum forecasts the total will reach 13.4 million in 2020.
  • Censorship controls are subsiding and the first international SVOD venture in the Arab MENA region (Starz Arabia) was launched in 2015.
  • beIN launched its entertainment arm in November 2015, combined with beIN Sport, it will directly challenge OSN.

Features and Benefits

  • Gain an insight into how the pay-TV and TV advertising sectors are faring in MENA
  • Assess the prospects for multiscreen/OTT initiatives in the MENA TV market

Key questions answered

  • What are the differences between Arab and non-Arab markets in MENA?
  • How far will digitization have progressed in MENA by 2020?
  • What is the effect of a lack of a comprehensive ratings system across most of the region?

Table of contents

Summary

  • Ovum view
  • Recommendations
  • Download 1: Middle East & North Africa TV

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Have any questions? Speak to a Specialist

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