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The implementation of the latest EU roaming regulation poses a number of challenges to MNOs; some of these have been clearly highlighted by a recent conflict between the Italian regulator AGCOM and three of the four MNOs in the country.


  • In practice, operators seem to have done the right thing by adopting transitional tariffs in line with (or even below) the regulated price caps, and they should not be expected to carry an unfair burden from the need to update every single offer they have in place.

Features and Benefits

  • Discusses how Italian MNOs have adjusted their roaming tariffs for the transitional period before "roam like at home" comes into force.
  • Highlights the drawbacks of the EC’s new proposal on fair use of roaming, which could cause significant issues for operators and consumers.

Key questions answered

  • Why is the Italian regulator investigating Italian MNOs' implementation of the roaming regulation?
  • Which challenges could arise from the EC's proposal on fair use of roaming?

Table of contents

Ovum view

  • Summary
  • What happened in Italy?
  • Operators are trying to avoid an excessive burden from the duty to update their retail offers
  • Transitioning to RLAH poses significant challenges; more challenges are likely to follow as a result of "fair use" rules


  • Further reading
  • Author

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