skip to main content
Close Icon

In order to deliver a personalized, responsive service and to improve the site, we remember and store information about how you use it. This is done using simple text files called cookies which sit on your computer. By continuing to use this site and access its features, you are consenting to our use of cookies. To find out more about the way Informa uses cookies please go to our Cookie Policy page.

Global Search Configuration


The overarching challenge facing the upstream oil & gas industry continues to be the slump in crude oil prices that began in mid-2014, in which prices have fallen from more than $100/bbl to around $40/bbl today.


  • Industry leaders recognize that information and operations technologies (IT and OT) must be central to their plans because they can deliver transformational, as opposed to incremental, change. Three areas of technology investment stand out as being particularly important in 2016: process automation, analytics, and asset management.

Features and Benefits

  • Explains why Internet of Things technologies are particularly powerful tools for coping with the ongoing slump in crude oil prices.
  • Analyzes the challenges and opportunities inherent in asset management technologies.

Key questions answered

  • Why are Internet of Things technologies more powerful than earlier forms of industrial process automation?
  • What are some of the primary areas of benefit for analytics technologies in upstream oil & gas?

Table of contents


  • Catalyst
  • Ovum view
  • Key messages


  • Recommendations for enterprises
  • Recommendations for vendors

Business trends and technology enablers

  • The persistent crude downturn is driving adoption of automation, analytics, and asset management technologies

The Internet of Things (IoT) will extend industrial automation to a wider set of processes

  • Fine-grained process automation has been cost-prohibitive
  • IoT provides cost-effective visibility and control

Leading operators become "analytics-driven"

  • Data is crucial, but too much is overwhelming
  • 2016 will see strong investment in key analytics categories

Few technologies present as many challenges – or hold as much promise – as asset management

  • Managing assets involves myriad interrelated problems
  • Managing asset efficiency, reliability, and longevity are key 2016 investment goals in oil & gas


  • Methodology
  • Further reading
  • Author

Recommended Articles

  • Enterprise Decision Maker, Enterprise IT Strategy and Select...

    2017 Trends to Watch: Big Data

    By Tony Baer 21 Nov 2016

    The breakout use case for big data will be fast data. The Internet of Things (IoT) is increasing the urgency for enterprises to embrace real-time streaming analytics, as use cases from mobile devices and sensors become compelling to a wide range of industry sectors.

    Topics Big data and analytics IoT

  • Consumer & Entertainment Services, World Cellular Informatio...

    Mapping the Future of Enterprise Messaging: SMS, RCS, and Chat Bots

    By Pamela Clark-Dickson

    In this paper, we analyze the results of the Enterprise Messaging Survey 2017, placing the findings in the context of the rapidly evolving business-to-consumer communications market.

  • Consumer & Entertainment Services, Service Provider Technolo...

    FAANG to sink its teeth deeper into TV in 2018

    By Rob Gallagher 14 Dec 2017

    Few trends will be bigger in 2018 than the transformation of TV and video by OTT technology and services. Here we present five Ovum predictions related to the most influential players: Facebook, Amazon, Apple, Google, and Netflix – or FAANG, for short.


Have any questions? Speak to a Specialist

Europe, Middle East & Africa team - +44 (0) 207 017 7700

Asia-Pacific team - +61 (0)3 960 16700

US team - +1 646 957 8878

+44 (0) 207 551 9047 - Operational from 09.00 - 17.00 UK time

You can also contact your named/allocated Client Services Executive using their direct dial.
PR enquiries - Call us at +44 7770704398 or email us at

Contact marketing -

Already an Ovum client? Login to the Knowledge Center now