skip to main content
Close Icon We use cookies to improve your website experience.  To learn about our use of cookies and how you can manage your cookie settings, please see our Cookie Policy.  By continuing to use the website, you consent to our use of cookies.
Global Search Configuration


In August and September 2014, Ovum carried out a large survey of 1,080 companies across Western Europe. This report focuses on the results that provide a good overview of the type of IaaS clouds in use today and in the next two years.


  • There is an increasing variety of IaaS cloud options on the market. This is good for vendors because it makes it easier for them to differentiate. It is also good for users, because the more options they have, the more enterprises are likely to find the one that delivers the right balance of risks and benefits.
  • On the public cloud front, enterprises will similarly shift from completely public options to virtual private clouds (VPCs).

Features and Benefits

  • Understand which are the most widely adopted IaaS cloud types and how will this evolve in the next two years.
  • Understand that private IaaS cloud evolves from sharing and consolidation, to elastic and self-service consumption toward API-centric IT on a charge-back basis.

Key questions answered

  • What are the most widely adopted IaaS cloud types at the moment? How will this evolve in the next two years?
  • To what extent will private IaaS clouds become increasingly hosted and/or managed? To what extent will virtual private clouds overtake pure public clouds?

Table of contents


  • Catalyst
  • Ovum view
  • Key messages


  • Recommendations for enterprises
  • Recommendations for vendors

Private IaaS clouds will increasingly be third-party-hosted and/or managed.

  • Enterprises are split between their own and third-party private IaaS clouds
  • In two years hosted and/or managed private IaaS clouds will take the lead
  • The private IaaS cloud is a journey

Public IaaS clouds will increasingly become virtually private

  • Public IaaS clouds are nearly as popular and varied as private IaaS clouds
  • Virtual private clouds will become the public cloud option of choice


  • Further reading
  • Author

Recommended Articles

  • Service Provider Markets, Consumer & Entertainment Services,...

    MWC 2018 Highlights

    By Ronan De Renesse 27 Feb 2018

    Over 20 of our senior Ovum analysts and consultants attended this year’s Mobile World Congress in Barcelona at the end of February. In between meetings, briefings and presentations, our analyst team were blogging and tweeting about key developments, trends and rumors. Have a look through our daily MWC 2018 Highlights to find out what happened.

    Topics 5G AI IoT Cloud Payments SDN/NFV Smart home

  • Consumer & Entertainment Services

    US pay TV: Is it facing an existential threat?

    By Adam Thomas 28 Mar 2018

    With US pay TV having endured the worst year in its history, thoughts have inevitably turned to the future. The likelihood remains that the immediate future will remain highly uncomfortable for everyone except the scaled multinational digital platforms.

  • Enterprise Decision Maker, Enterprise IT Strategy and Select...

    2017 Trends to Watch: Big Data

    By Tony Baer 21 Nov 2016

    The breakout use case for big data will be fast data. The Internet of Things (IoT) is increasing the urgency for enterprises to embrace real-time streaming analytics, as use cases from mobile devices and sensors become compelling to a wide range of industry sectors.

    Topics Big data and analytics IoT


Have any questions? Speak to a Specialist

Europe, Middle East & Africa team - +44 (0) 207 017 7700

Asia-Pacific team - +61 (0)3 960 16700

US team - +1 646 957 8878

Email us at

You can also contact your named/allocated Client Services Executive using their direct dial.
PR enquiries - Call us at +44 788 597 5160 or email us at

Contact marketing -

Already an Ovum client? Login to the Knowledge Center now