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Introduction

The telecoms market is one of burgeoning customer demand but slender profits. Revenues and earnings are not increasing, share prices are faltering, and the cost base needs restructuring; return on new infrastructure investments is essential, but deployments have slowed. The industry needs a digital transformation of operations and business models.

Highlights

  • Transforming the telco into a digital business that operates at the speed of an Internet economy is a priority for all C-level executives globally; this report is based on primary research that investigates the drivers, barriers, and objectives of these programs.

Features and Benefits

  • Understand the importance of digital transfomration to telcos' busnesses.
  • Identify the external drivers that necessitate this change and the internal drivers that prevent telcos from traveling along this path.
  • Learn about the objectives and expected business benefits of the digital transformation.

Key questions answered

  • What organizational and technical challenges do telcos face as they transform into digital enterprises?
  • How will cloud-based delivery and big-data analytics assist with digital transformation?
  • What are the business benefits of digital transformation?

Table of contents

Summary

  • Catalyst
  • Ovum view
  • Key messages

Market trends

  • Market drivers and customer demand
  • Telcos cannot afford to be shut out of their customers’ digital lifestyle
  • Internal drivers

Business benefits expected from digital transformation

  • Marketing and care are expected to generate the first wave of commercial benefits
  • Digital mobile care will be an increasingly important channel
  • Telcos must tap into new revenue streams

Technology enablers

  • Big-data platforms are central to the change programs
  • Telcos are still conservative with their delivery methods

Appendix

  • Methodology
  • Author

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