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Content owners and ISPs have joined forces to roll out a warning-notice project in the UK, with a view to steering primarily young demographics away from illegal file-sharing websites and toward legitimate sources.


  • Graduated-response mechanisms appeared to have had their day, with the recent closure of a number of programs, most notably in the US.
  • As pirates turn to innovative ways of illicitly disseminating music, the industry needs to come up with new responses to the threat.

Features and Benefits

  • Details the short history of graduated response in dealing with the ever-present problem of music piracy.
  • Explains why the music industry needs to think more creatively to solve the online piracy problem.

Key questions answered

  • Why has the US turned its back on its six-strikes antipiracy system?
  • What is the UK now doing to deter online music piracy?

Table of contents

Ovum view

  • Summary
  • The French graduated-response experience
  • Different approaches in the US and UK
  • The failings of the carrot-and-stick approach


  • Author

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