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This tracker summarizes bundled service deals that combine premium OTT video with broadband access or pay TV, with package options and the cost of each option provided where available.


  • Over 300 service bundling and/or integration partnerships tracked across more than 140 network operators and 94 OTT video services in 78 countries.
  • Additional data points include the categorization of bundle and partnership types, relevant distribution channels, carrier billing, and set-top-box integration.
  • Provides global, regional, and country breakdowns; global summary statistics charts; and a regional graphical breakdown of OTT video partners.

Features and Benefits

  • Identify key headline trends in OTT video service bundling and partnerships with operators
  • Understand the range and types of operator–OTT video bundling or integration partnerships in a given geography, with the ability to drill down on the specifics of each service alliance.
  • Determine which OTT video players are leading the way in cutting deals with operators and conversely and which network operators are partnering with OTTs, as well as the nature of those partnerships.
  • Adress specific queries by using the tracker's filtering function to isolate specific players or key data points (such as bundle/partnership type, distribution channel, or STB integration).
  • The new update includes filters to identify zero-rated offers and to isolate changed deals or newly added partnerships.

Key questions answered

  • Which network operators and OTT video providers are the most active with regard to striking up partnerships and service bundling arrangements?
  • In which geographic markets are such deals most prevalent and how has this changed over time?
  • What proportion of partnerships are based on service bundling as opposed to pure marketing alliances and/or zero-rated offers?
  • What is the nature of the service bundles resulting from these partnerships (i.e.. hard versus soft-bundling)?
  • Which partnerships include carrier billing or integration of the service into an operator's set-top-box user interface?

Table of contents


  • Introduction
  • Download 1: Global OTT Video Bundling Deals and Service Partnerships Tracker: 2H17

Have any questions? Speak to a Specialist

Europe, Middle East & Africa team: +44 7771 980316

Asia-Pacific team: +61 (0)3 960 16700

US team: +1 212-652-5335

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