skip to main content
Close Icon We use cookies to improve your website experience.  To learn about our use of cookies and how you can manage your cookie settings, please see our Cookie Policy.  By continuing to use the website, you consent to our use of cookies.
Global Search Configuration


In a hybrid cloud environment, enterprise IT decision-makers are grappling not just with how to support a complex cloud landscape, but also how to turn it to their advantage and support business growth.


  • According to Ovum’s Enterprise Insights research, fully 24% of a typical business's IT budget is dedicated to applications. Of that spend, SaaS and application development and testing together account for 35% of all application budgets.

Features and Benefits

  • Outlines how cloud is moving from being an efficiency to an agility play.
  • Explains how to craft a hybrid cloud strategy that will resonate with stakeholders and the market.

Key questions answered

  • How can enterprises find the right partner for their cloud strategy?
  • What role does the network play in hybrid cloud services?

Table of contents

Ovum view

  • Summary
  • An “application imperative” drives enterprises to use cloud to innovate
  • Applications imply cloud and cloud is often hybrid
  • Recommendations


  • Further reading
  • Author

Recommended Articles


Have any questions? Speak to a Specialist

Europe, Middle East & Africa team - +44 (0) 207 017 7700

Asia-Pacific team - +61 (0)3 960 16700

US team - +1 646 957 8878

Email us at

You can also contact your named/allocated Client Services Executive using their direct dial.
PR enquiries - Call us at +44 788 597 5160 or email us at

Contact marketing -

Already an Ovum client? Login to the Knowledge Center now