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This report analyzes the key questions from Ovum's 2019 Digital Consumer Insights: Smart Living survey with regard to smart care, focusing on solutions either for personal use or for monitoring family members and pets.


  • Awareness about smart devices designed to prevent health emergencies is greater than any other smart care technology.
  • Interest in monitoring devices for children and pets has remained constant over the past year.
  • Investment in AI for healthcare continues to be the most useful and beneficial for society among all respondents.

Features and Benefits

  • Assess how the interest in technology to monitor elderly relatives continues to grow, but key adoption barriers still persist.
  • Analyze why all market participants should develop an AI-driven smart care strategy.

Key questions answered

  • Why has interest in monitoring devices for children and pets has remained constant over the past year?
  • Why do most respondents care more about preventing health emergencies such as a heart attack than monitoring their fitness and sleep patterns?

Table of contents


  • Introduction
  • Download 1: Digital Consumer Insights 2019 Analysis: Smart Care

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