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This Canadian TV update provides a concise overview of recent trends in the Canadian TV and OTT market.


  • Pay-TV penetration peaked at 91.2% in 2011 and has fallen marginally every year since then, hitting 85.8% in 2015. The expectation is that pay-TV penetration will continue to drop, albeit slowly, in the period to 2021 (reaching 82.5% in that year).
  • Although OTT video services are challenging the established pay-TV market, all the major existing operators have sensibly invested in their own TV Everywhere and OTT products and services.

Features and Benefits

  • Assesses the potential for the individual arms of the Canadian pay-TV and OTT market
  • Evaluates the outlook across pay TV from cable and satellite to IPTV and OTT

Key questions answered

  • What will be the impact of OTT services such as Netflix on the mature Canadian pay-TV market?
  • How will new mandatory rules on "skinny" TV packages impact the Canadian market?

Table of contents


  • Introduction
  • Download 1: Canada TV Update

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