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Consumer IoT is the more visible, yet ostensibly less valuable segment of the Internet of Things (IoT). However, it presents an important opportunity for companies throughout the value chain, from service providers, to OEMs, to chipset vendors.


  • The value proposition for consumer IoT will revolve around platforms, allowing companies to learn more about their end users, and deliver better and more targeted advertising, and other services.

Features and Benefits

  • Evaluates the strengths and weaknesses of various companies' consumer IoT strategies, including Apple and Google.
  • Compare the trends in consumer IoT across a number of sectors, including wearables, connected car, and connected home.

Key questions answered

  • What are the key trends driving success in consumer IoT?
  • How will the markets for consumer IoT, including connected home and wearables, develop over the next five years?

Table of contents


  • Introduction
  • Download 1: Best Practices in Consumer IoT

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