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Summary

Virtual reality (VR) is a technology that garnered much attention at MWC 2016. The introduction of new 360-degree cameras by vendors including Samsung, Nokia, and LG will help usher in new potential use cases for VR and augmented reality (AR) in the enterprise.

Optimizing business processes with VR

During his keynote presentation at MWC 2016, Mark Zuckerberg commented on how Facebook's vision for VR is to provide people with better ways to express and consume things they care about – to make experiences more immersive. In the context of the enterprise, the introduction of various 360-degree cameras at MWC 2016 will help usher in new use cases for VR and AR technologies and broaden the enterprise value proposition.

The Nokia Ozo VR camera is a good example; in addition to being able to record 360-degree video, the camera can also record spatial audio. The result is a device that opens up new possibilities as to how employees could be trained, or how those in high-risk professions plan before undertaking a work activity. For example, with the combination of an AR or VR headset and a 360-degree camera, a maintenance technician undertaking work at the top of a high communication tower would be able to preview the environment they are about to work in. Alternatively, someone on the ground wearing a VR headset could be fed a live 360-degree feed of an environment and deliver training and guidance in real time.

We have commented previously on how the success of VR and AR in the enterprise will be highly dependent on the strength of the ecosystem developed in support of the hardware, and 360-degree cameras are one example of this ecosystem starting to build out. When combined with intuitive apps that reduce adoption and utilization frictions, there is potential for new enterprise value to be realized.

Appendix

Further reading

"Enterprise adoption of wearables is currently low, but potential exists to exploit them for enterprise benefit," IT0021-000137 (December 2015)

Author

Adam Holtby, Research Analyst, Enterprise Mobility and Productivity Software

adam.holtby@ovum.com

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