skip to main content
Close Icon We use cookies to improve your website experience.  To learn about our use of cookies and how you can manage your cookie settings, please see our Cookie Policy.  By continuing to use the website, you consent to our use of cookies.
Global Search Configuration


2019 will be a pivotal year for consumer technology with the launch of the first 5G smartphones, advanced computational image capture, and resulting new vision-based AI consumer applications.


  • 5G will refocus attention on smartphones. The smartphone market is in desperate need of innovation that will drive a new replacement cycle and 5G is the perfect candidate, but this kind of innovation only happens once in a decade.
  • Vision AI will be at the forefront of innovation. Vision AI will be fueled by the emergence of five-camera smartphones, camera-enabled smart speakers, video doorbells, and indoor home-security cameras.
  • There is a growing trend where smart speaker capabilities are brought to other electronic devices around the home. 2019 will also be the year where we will see several voice devices and experiments from Amazon and Google.

Features and Benefits

  • Predicts key consumer tech trends for 2019
  • Evaluates the role that 5G will have in consumer tech
  • Identifies 2019 consumer AI trends and market implications
  • Compares market positioning of Apple, Samsung, and Huawei

Key questions answered

  • What consumer technology disruptions will occur in 2019?
  • How can operators, media companies, and technology vendors best prepare for 2019?
  • How will technology change consumer behavior in 2019 and beyond?

Table of contents


  • Catalyst
  • Ovum view
  • Key messages


  • Recommendations for service providers and platforms
  • Recommendations for content providers
  • Recommendations for technology vendors

Back to the future: 5G will refocus attention on smartphones

  • Consumer IoT growth is falling
  • First 5G smartphones will launch at CES

2018 AI was audio, 2019 AI will be visual

  • Five-camera smartphones for better AR
  • Real-time image recognition will create new video use cases

Huawei will go after Samsung

  • Huawei in second place for smartphones
  • 2019 will see a new star in Samsung's Galaxy

2019 will see more voice-capable homes

  • Smart speakers are the tip of the iceberg
  • Voice device ads to emerge


  • Methodology
  • Further reading
  • Author

Recommended Articles


Have any questions? Speak to a Specialist

Europe, Middle East & Africa team: +44 7771 980316

Asia-Pacific team: +61 (0)3 960 16700

US team: +1 212-652-5335

Email us at

You can also contact your named/allocated Client Services Executive using their direct dial.
PR enquiries - Email us at

Contact marketing -

Already an Ovum client? Login to the Knowledge Center now