skip to main content
Close Icon We use cookies to improve your website experience.  To learn about our use of cookies and how you can manage your cookie settings, please see our Cookie Policy.  By continuing to use the website, you consent to our use of cookies.
Global Search Configuration

The mobile market data benchmark

M034_World Cellular Information_ Service_Ovum

Launched in 1995, World Cellular Information Service (WCIS) has become the mobile market data benchmark for service providers and vendors across the globe. It provides historical and five-year forecast data for subscriptions, market share, and penetration for every operator, every network and every country market.

Forecaster includes datasets that offer detailed insight into operator and network KPIs, licenses and spectrum auctions, ownership and investments, and handsets. With data sourced from network owners, or modelled by our in-house forecasting and analyst teams, it delivers the most comprehensive view of the market through an advanced online interface. The tool enables players to size and segment their markets, identify trends, understand market behaviour, and act on competitive threats.  

Use Forecaster to:

  • Understand the size and rate of growth of every country market, technology, operator, and network.
  • Assess the performance of networks, operators, and payment models to evaluate the health of each player and the tactics to succeed in each market.
  • Identify which operators have acquired which licenses in each country market, including the spectrum and price paid.
  • Assess service provider reach, scale, growth, and strategy across their global network portfolio.

Latest research

Analyst opinion

Meet the team

Analyst

Julian Bright

Analyst, Senior Analyst

UK

Julian Bright

Julian specializes in

  • Service Provider

+32 years experience

Analyst

Ian Brown

Analyst, Senior Analyst, Network Transformation and Cloud

UK

Ian Brown

Ian specializes in

  • IT

+32 years experience

Analyst

Nicole McCormick

Analyst, Practice Leader, Broadband and Multiplay

Australia

Nicole McCormick

Nicole specializes in

  • Service Provider
  • Asia Mobile/Fixed Telecoms Markets
  • Fixed and Mobile Broadband Access

+22 years experience

Have any questions?  Speak to a specialist

Europe, Middle East & Africa team - +44 (0) 207 017 7700


Asia-Pacific team - +61 (0)3 960 16700

US team - +1 646 957 8878

Email us at ClientServices@ovum.com

You can also contact your named/allocated Client Services Executive using their direct dial.
PR enquiries - Call us at +44 788 597 5160 or email us at pr@ovum.com

Contact marketing - 
marketingdepartment@ovum.com

Already an Ovum client? Login to the Knowledge Center now