Ovum’s Enterprise Verticals research service takes market intelligence to a higher level by going beyond technology, country, and target company size to providing insight on your industry verticals. While mega-trends such as mobility, IoT, cloud, security, etc. affect all industries to some extent, enterprises face market, product, regulatory and competitive challenges that are unique to their particular vertical.
Market research by verticals enables your enterprise to assess new market opportunities, prioritize target market segments and develop go-to-market initiatives tailored to specific high potential verticals.
How Ovum can help you:
Better understanding of your target verticals
Ovum’s vertical market intelligence enables better understanding of how digital transformation and emerging technologies are affecting the specific industries that your company targets.
Maximize your market impact
In each vertical, position your company for success with knowledge of exactly what is driving the IT investment agendas of that specific vertical.
Stay ahead of the competition
Vertical specific market intelligence enables your company to Identify how new entrants and new models of commerce are disrupting the market, and which will succeed.