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The global video game market continues to tread a line between strong innovation – in areas such as VR, 4K gaming, and hardware – and its roots in physical media, traditional business models, and seemingly endless sequels to popular titles.


  • Take a look at how the global video game industry is performing and where innovation and existing business models are set to drive the market over the next five years.
  • Discover what is and isn't working in the game space and how and when will this be fixed.

Features and Benefits

  • Provides detailed analysis to support the partner forecast.
  • Compares business models and revenue sources.

Key questions answered

  • Who is winning in the video game industry?
  • Which geographic markets are growing the fastest?

Table of contents


  • In brief
  • Ovum view
  • Recommendations

Market status

  • Video gaming’s split personality

Market dynamics

  • Change is the only constant
  • Consoles: new devices and breaking the five-year rule
  • Publishers
  • Business models
  • Challenges

Market outlook

  • Steady growth, even as the revenue mix changes
  • The graceful decline of physical media
  • The shifting geography of gaming


  • Methodology
  • Further reading
  • Author

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