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VR trends in the latter part of the year have focused on company troubles (for Magic Leap and Oculus in particular), disappointment among those expecting overnight success, and interest in immersive AR and VR applications that don’t require consumers to shell out up front.


  • As hype gives way to realistic expectations, the VR market continues to see significant advances in hardware, content, and tools.

Features and Benefits

  • Provides an easily digestible breakdown of how the global VR market has changed in the past year.
  • Analyzes recent trends in the VR market.

Key questions answered

  • What has happened as expected, and which firms have benefited?
  • Is VR developing as expected?
  • What trends will emerge in the next 12 months in the VR market?

Table of contents

Ovum view

  • Summary
  • The six trends that have shaped today’s VR landscape


  • Further reading
  • Author

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