Products, services, and rewarding customer experiences are designed, delivered, and managed by employees, so businesses and institutions must do all they can to spark creativity and facilitate productivity in the workplace, wherever that might be and on whatever device is at hand. Using Ovum’s A Digital Workspace Manifesto as a guide, this report examines the approach and offerings of the Global Workspace Alliance (GWA).
The Global Workspace Alliance
Every global organization has its own unique mix of line-of-business applications and packaged solutions as well as an array of productivity and collaboration tools. But as every CIO and business executive knows, provisioning, supporting, and integrating these IT systems in a suitable, safe, and secure manner can be a costly and complicated undertaking, especially in a highly dynamic working environment that is peppered with legacy applications and devices.
When the GWA was founded eight years ago, the IT services world was led by companies like IBM and HP – big, monolithic, one-stop IT shops capable of catering to the needs of large global companies. It was felt that these companies offered limited flexibility for midsize organizations with multicountry scope and local requirements. Within this context, Getronics established the GWA as an ecosystem of like-minded IT providers, offering local strength and presence in workspace services and a focus on international business, scaling to organizations with thousands of employees.