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Introduction

This is an update on the Japan telecoms market, covering mobile, fixed broadband, operator initiatives, TV, and regulation. It includes subscription, revenue, and technology forecasts for mobile and fixed broadband.

Highlights

  • Several years after LTE was launched, it finally became the mainstream mobile technology, with more than 50% market share, in 3Q15.
  • Japan’s OTT market is seeing intense competition, with many local players and international players joining the market. Since the demand for Hollywood content isn’t very high, local content is key to foreign players' development.
  • MVNOs have drawn the attention of the mass market. OTT communication player Line is one of the few MVNOs that could become a formidable competitor to traditional players.

Features and Benefits

  • Analyzes the competition landscape of mobile network operators.
  • Compares the performances of major operators over the past year.
  • Evaluates the future development of the MVNO market.

Key questions answered

  • What are the challenges that operators are facing at the moment?
  • What are the new moves that operators have taken to increase telecoms revenue?
  • How will MVNO evolve in the market?

Table of contents

Summary

  • Introduction
  • Download 1: Japan Update, December 2016

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