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Introduction

All six 4G license winners are now in commercial operation. Take-up of 4G service has been fast, thanks to the popular iPhone 6 and the unlimited data plan offered by all the operators. Taiwan had more than 5 million 4G subscribers at end-1Q15.

Highlights

  • Being the dominant mobile player and the first to enter the 4G market,Chunghwa led the sector by adding nearly 2 million users since launch, for a 4G market share of 37% at end-1Q15.
  • Chunghwa still dominates Taiwan’s fixed broadband market, with a share of 73% at end-1Q15.

Features and Benefits

  • Evaluates Taiwanese operators' 4G tariffs and pricing strategies.
  • Outlines the competitive and changing landscape of the Taiwan mobile market.

Key questions answered

  • How is 4G development in Taiwan progressing?
  • How have SMS volume and SMS revenue changed over the past few years?

Table of contents

Summary

  • Introduction
  • Download 1: Taiwan Update, June 2015

Appendix

  • Author

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