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Introduction

Afrimax Group, a wireless network service provider started in 2010 and headquartered in the Netherlands, is deploying TD-LTE services across several countries in sub-Saharan Africa, to exploit the opportunity created by the rising demand for wireless broadband services.

Highlights

  • Africa is recording high demand for broadband services due to improved connectivity and increased broadband penetration. The demand creates an opportunity for new broadband players to venture into the market.
  • TD-LTE is becoming a favorite technology for operators in emerging markets. The increase in TD-LTE network deployment is a clear indication that service providers are realizing the benefits of using unpaired spectrum bands to increase efficiency in offering broadband services.
  • Partnerships will play an important role in bridging the broadband gap in emerging markets. To improve broadband penetration, partnerships with vendors, infrastructure companies, device manufacturers, content providers, and other technology companies will be vital for operators in emerging markets.

Features and Benefits

  • This case study evaluates Afrimax Group's broadband strategy in sub-Saharan Africa through its partner-markets agreement with Vodafone Group.
  • The case study provides an Ovum viewpoint and recommendations to service providers on the best practices to exploit opportunities in the regional broadband market.

Key questions answered

  • What is Afrimax Group's strategy to bridge the broadband gap in sub-Saharan Africa?
  • What are best practices for service providers looking to exploit the opportunities created by the growing demand for broadband services in sub-Saharan Africa?

Table of contents

Summary

  • In brief
  • Ovum view

Recommendations

  • Recommendations for operators

Using TD-LTE to address broadband connectivity challenges in Africa

  • Setting the business context
  • Bringing the strategy to life
  • Outcome assessment

Appendix

  • Methodology
  • Further reading
  • Author

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