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Introduction

A detailed update of Morocco's TV market, encompassing free-to-air and pay-TV across all TV technologies plus next-generation TV initiatives and OTT video. Includes TV ratings, revenue, market shares, programming, and advertising.

Highlights

  • TV accounts for the highest amount of advertising expenditure, reaching a share of 37−38% share in recent years. Its popularity as a medium is partly due to Morocco’s low literacy levels.

Features and Benefits

  • Analyzes TV market structure, emerging competition, and operator performance as well as identifying digital TV developments.
  • Lists key broadcasting rights, TV advertising spends, and features TV household forecasts.

Key questions answered

  • Who are the pay-TV operators and what is their subscriber base?
  • What are the key developments in the digital market?

Table of contents

Summary

  • Introduction
  • Download 1: Morocco TV Update

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