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This presentation discusses Hungary's mobile and fixed markets with key consumer insights. Topics addressed include LTE deployment, M&A activity, regulation, operator and OTT strategies, and market forecast and dynamics.


  • Hungarian operators are actively pushing mobile data-related promotions and services. Vodafone launched an M2M bicycle tracking app, Telenor offered Facebook at zero tariff during the summer, and T-Mobile offered unlimited thematic data based on the subscribers’ usage patterns.

Features and Benefits

  • Assesses mobile operator strategies for promoting data-dependent services to their customers
  • Compares how operators are migrating their clients to 4G plans

Key questions answered

  • What drivers will determine LTE expansion in Hungary?
  • What will drive future M&A activity in Hungary?

Table of contents


  • Introduction
  • Download 1: Hungary Update, December 2014

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