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Introduction

Now in its second full year, Vodafone Carrier Services (VCS) must establish more ways to drive profitable growth. It has begun this process with new developments in its SMS and voice products.

Highlights

  • VCS carries around 58 billion minutes of international traffic a year and its new voice platform has an intelligent routing engine that improves the efficiency of routing on each call, promising fractions of a cent savings on every minute.
  • The VCS SMS firewall plugs the gaps in the system and stops A2P providers piggybacking on SMS peering agreements to deliver their messages free of charge.

Features and Benefits

  • Assesses the impact of new VCS SMS and voice products on internal and external customers.
  • Identifes the drivers behind the launch of new products in the legacy busineses of voice and SMS.

Key questions answered

  • Will other international carriers deploy similar solutions?
  • How will the new products drive profitable growth for VCS and Vodafone's opcos?

Table of contents

Ovum view

  • Summary
  • SMS firewall raises MNO A2P revenue
  • Growth is still to be found in voice
  • Hosting and outsourcing to drive future volume growth

Appendix

  • Further reading
  • Author

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