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Introduction

Ovum’s Smartphone Connections Forecast: 2016–21 presents historical and forecast data for smartphone connections. It includes total smartphone connections, unique subscriptions, and penetration rates by total subscribers, population, and unique subscriptions for all regions and 67 major markets.

Highlights

  • Ovum expects over 75% of global connections to be used through a smartphone by 2021, growing from 43% at the end of 2015. The emerging regions of Africa and Central & Southern Asia will drive growth in the smartphone market, while growth in the more developed regions, such as North America and Western Europe, will be more moderate.

Features and Benefits

  • Sizes the smartphone connections market across all regions and 67 markets and allows the user to make meaningful comparisons across different markets.
  • Evaluates the smartphone penetration of total mobile subscriptions across all regions and 67 major countries.

Key questions answered

  • How will smartphone connections grow until 2021? Which markets are expected to grow faster?
  • What percentage of total connections are smartphones expected to account for in 2021?

Table of contents

Summary

  • Introduction
  • Download 1: Smartphone Connections Forecast: 2016–21

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