skip to main content
Close Icon

In order to deliver a personalized, responsive service and to improve the site, we remember and store information about how you use it. This is done using simple text files called cookies which sit on your computer. By continuing to use this site and access its features, you are consenting to our use of cookies. To find out more about the way Informa uses cookies please go to our Cookie Policy page.

Global Search Configuration


This report examines how Hong Kong Broadband Network (HKBN) disrupted the small but competitive Hong Kong market to become the second largest broadband player, despite going up against a much stronger and bigger incumbent, HKT. This is part of Ovum’s Disrupter Case Study series, which assesses mobile and fixed broadband market challengers in the market.


  • HKBN first disrupted the broadband market through low-cost, high-speed fixed broadband, and now it is using OTT bundles and mobile services to further disrupt the market.
  • But disrupting on OTT content has weaknesses. HKBN's nonexclusive OTT video partnerships mean competitors can secure the same content. Conversely, adding a mobile element will help HKBN improve customer retention.

Features and Benefits

  • Examines and assesses HKBN's market-disruptive strategies and their impact.
  • Discusses the strengths, weaknesses, opportunities, and threats facing HKBN.

Key questions answered

  • What are the strategies and tactics employed by disrupters to win market share?
  • What is the outlook for disrupters?

Table of contents


  • Introduction
  • Download 1: Disrupter Case Study: Hong Kong Broadband Network

Recommended Articles


Have any questions? Speak to a Specialist

Europe, Middle East & Africa team - +44 (0) 207 017 7700

Asia-Pacific team - +61 (0)3 960 16700

US team - +1 646 957 8878

+44 (0) 207 551 9047 - Operational from 09.00 - 17.00 UK time

You can also contact your named/allocated Client Services Executive using their direct dial.
PR enquiries - Call us at +44 7770704398 or email us at

Contact marketing -

Already an Ovum client? Login to the Knowledge Center now