skip to main content
Close Icon We use cookies to improve your website experience.  To learn about our use of cookies and how you can manage your cookie settings, please see our Cookie Policy.  By continuing to use the website, you consent to our use of cookies.
Global Search Configuration


As part of Ovum's ongoing Telco Services Innovation Radar project, we reviewed 83 announcements of innovative services launched by service providers around the world. This month's most innovative announcement was Telefonica’s Travel Alerts service.


  • Travel Alerts is a good combination of simplicity and usefulness and offers an incremental revenue opportunity, but it will be challenging for Telefonica to achieve its ambition of standardizing the platform globally.

Features and Benefits

  • Details the business model behind Telefonica's Travel Alerts service, including how operators can monetize the service.
  • Evaluates the prospects for Telefonica's plan to develop Travel Alerts as an industry standard.

Key questions answered

  • How will Telefonica monetize Travel Alerts when it launches later this year?
  • Will the platform be licensed by other telcos?

Table of contents

Ovum view

  • Summary
  • Travel Alerts highlights the importance of partners
  • Service set to commercially launch in 2H15


  • Further reading
  • Author

Recommended Articles


Have any questions? Speak to a Specialist

Europe, Middle East & Africa team - +44 (0) 207 017 7700

Asia-Pacific team - +61 (0)3 960 16700

US team - +1 646 957 8878

+44 (0) 207 551 9047 - Operational from 09.00 - 17.00 UK time

You can also contact your named/allocated Client Services Executive using their direct dial.
PR enquiries - Call us at +44 788 597 5160 or email us at

Contact marketing -

Already an Ovum client? Login to the Knowledge Center now