skip to main content
Close Icon We use cookies to improve your website experience.  To learn about our use of cookies and how you can manage your cookie settings, please see our Cookie Policy.  By continuing to use the website, you consent to our use of cookies.
Global Search Configuration

Introduction

A year after its launch in Zambia in July 2014, Facebook’s Internet.org initiative is arguably the most notable partnership aiming to provide users in emerging markets with affordable Internet connections.

Highlights

  • However, the initiative has come under fire, accused of violating the principles of net neutrality. This became particularly evident after February 2015, when Internet.org launched in India.

Features and Benefits

  • Evaluates the risk to partnerships between telcos and OTTs posed by net neutrality rules.
  • Assesses the approaches to zero-rating offers taken by regulators.

Key questions answered

  • How is Facebook positioning its Internet.org initiative to address net neutrality concerns?
  • How are regulators assessing zero-rating offers from a net neutrality perspective?

Table of contents

Ovum view

  • Summary
  • Facebook is the leading OTT when it comes to partnerships with telcos
  • Facebook defends its initiative and has tried to highlight its positive impact
  • Net neutrality rules could be an obstacle for Internet.org unless zero-rating is explicitly allowed
  • Assessing zero-rating on a case-by-case basis is the most sensible approach

Appendix

  • Further reading
  • Author

Recommended Articles

;

Have any questions? Speak to a Specialist

Europe, Middle East & Africa team - +44 (0) 207 017 7700


Asia-Pacific team - +61 (0)3 960 16700

US team - +1 646 957 8878

+44 (0) 207 551 9047 - Operational from 09.00 - 17.00 UK time

You can also contact your named/allocated Client Services Executive using their direct dial.
PR enquiries - Call us at +44 7770704398 or email us at pr@ovum.com

Contact marketing - 
marketingdepartment@ovum.com

Already an Ovum client? Login to the Knowledge Center now