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Introduction

This data tool aims to provide comprehensive information about B2B demographics for 67 countries across four continents. This information can be used to better understand market compositions and to help service providers and vendors shape strategies in segmenting B2B target audience in the respective countries.

Highlights

  • Information includes definition of enterprises, number of enterprises, enterprise distribution by size, number of employees, employee distribution by size, percentage SME breakdown, GDP/value-added contribution by size, enterprises, and employees by industry.

Features and Benefits

  • Gain insights into B2B demographics to identify the most relevant target customers.
  • Understand and compare B2B demographics in key developed and developing countries.

Key questions answered

  • What are the criteria used to define B2B definitions in key developed and developing countries?
  • Which industries have the strongest potential to target within a specified market?
  • What is the distribution of employment size of a selected economy?

Table of contents

Summary

  • Introduction
  • Download 1: Global B2B Demographics Tool

Have any questions? Speak to a Specialist

Europe, Middle East & Africa team - +44 (0) 207 017 7700


Asia-Pacific team - +61 (0)3 960 16700

US team - +1 646 957 8878

+44 (0) 207 551 9047 - Operational from 09.00 - 17.00 UK time

You can also contact your named/allocated Client Services Executive using their direct dial.
PR enquiries - +44 (0) 207 017 7760 or email us at pr@ovum.com

Contact marketing - marketingdepartment@ovum.com

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