skip to main content
Close Icon

In order to deliver a personalized, responsive service and to improve the site, we remember and store information about how you use it. This is done using simple text files called cookies which sit on your computer. By continuing to use this site and access its features, you are consenting to our use of cookies. To find out more about the way Informa uses cookies please go to our Cookie Policy page.

Global Search Configuration


Until 2014 Telefonica’s cloud strategy was largely federal in nature, with local operating companies developing their own go-to-market strategies, but it has made strenuous efforts to centralize its cloud strategy and service development.


  • Telefonica sees its cloud services as part of an overall offer that includes mobility and VPN and that will transform IT delivery for its customers.

Features and Benefits

  • Outlines Telefonica's evolving cloud strategy.
  • Evaluates Telefonica's potential as a cloud partner.

Key questions answered

  • Which countries will Telefonica focus on for SME cloud services rollouts?
  • How is Telefonica's Unica investment affecting how it builds cloud services?

Table of contents


  • In brief
  • Ovum view

Cloud services overview

  • SME services
  • Large enterprise services

Cloud infrastructure

  • Platforms
  • Application partners

Go to market

  • Structure
  • Channel

Ovum’s assessment

  • Regional reach, UCaaS, and mobility are core strengths
  • Execution, sales team transformation, and partner strategies require continued focus


  • Methodology
  • Further reading
  • Author

Recommended Articles


Have any questions? Speak to a Specialist

Europe, Middle East & Africa team - +44 (0) 207 017 7700

Asia-Pacific team - +61 (0)3 960 16700

US team - +1 646 957 8878

+44 (0) 207 551 9047 - Operational from 09.00 - 17.00 UK time

You can also contact your named/allocated Client Services Executive using their direct dial.
PR enquiries - Call us at +44 7770704398 or email us at

Contact marketing -

Already an Ovum client? Login to the Knowledge Center now