skip to main content
Close Icon We use cookies to improve your website experience.  To learn about our use of cookies and how you can manage your cookie settings, please see our Cookie Policy.  By continuing to use the website, you consent to our use of cookies.
Global Search Configuration

Introduction

With wearables hardware margins declining, this report examines how manufacturers can diversify to secure their futures. These options are analyzed against not just the opportunity, but the existing market, as well what strengths and weaknesses most manufacturers will bring with them.

Highlights

  • Under Armor's $150m purchase of MapMyFitness shows the importance Under Armor is putting on expanding into digital services.
  • Wearables data is already being used in health insurance by disruptive players.

Features and Benefits

  • Identifies the three most likely opportunities for wearables manufacturers to expand their business beyond hardware.
  • Analyses the strengths and weaknesses of each of these opportunities.
  • Evaluates what a wearables manufacturer can bring to these markets to disrupt them.

Key questions answered

  • What potential markets could wearable devices makers expand into?
  • Who are the key players in these markets?
  • Should manufacturers compete, acquire, or partner with these companies?

Table of contents

Summary

  • Introduction
  • Download 1: Wearable Market Economics Beyond Hardware

Recommended Articles

;

Have any questions? Speak to a Specialist

Europe, Middle East & Africa team - +44 (0) 207 017 7700


Asia-Pacific team - +61 (0)3 960 16700

US team - +1 646 957 8878

+44 (0) 207 551 9047 - Operational from 09.00 - 17.00 UK time

You can also contact your named/allocated Client Services Executive using their direct dial.
PR enquiries - Call us at +44 7770704398 or email us at pr@ovum.com

Contact marketing - 
marketingdepartment@ovum.com

Already an Ovum client? Login to the Knowledge Center now