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Smart energy company geo is capitalizing on the UK's smart meter initiative to give users more control over their energy consumption and energy costs.


  • Through government-led and industry-led initiatives, the UK has been successful in recent years in reducing its energy consumption. However, this has not yet resulted in reduced energy bills, and consumers will struggle to control their energy consumption as the number of connected devices per home continues to increase.

Features and Benefits

  • Evaluates the smart energy opportunity created by smart meter deployments.
  • Assesses geo's smart energy portfolio and go-to-market strategy.

Key questions answered

  • How is geo capitalizing on the UK's smart meter rollout?
  • What is geo's go-to-market strategy?

Table of contents


  • In brief
  • Ovum view


  • Recommendations for service providers

Building on the UK's smart meter rollout to push further smart energy solutions into the home

  • Setting the business context
  • Bringing the strategy to life
  • Outcome assessment


  • Methodology
  • Further reading
  • Author

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