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This case study evaluates Nexmo, a disruptive cloud communications provider that enables enterprises to more easily integrate voice and messaging capabilities into their existing software platforms.


  • The availability of cloud-based infrastructure combined with the use of application programming interfaces are key enablers for cloud communication providers and their enterprise customers.

Features and Benefits

  • This case study will help clients to assess to what extent cloud communications providers represent a threat or an opportunity for their business.
  • The case study will also allow clients to evaluate the merits of Nexmo's cloud communications offering.

Key questions answered

  • How does Nexmo help enterprises to more easily add voice and messaging capabilities to their existing software platforms?
  • How does Nexmo work with the providers of OTT communications apps?
  • What is Nexmo's business model?

Table of contents


  • In brief
  • Ovum view


  • Recommendations for communications service providers
  • Recommendations for connectivity service providers

Using the cloud to simplify communications

  • Setting the business context
  • Bringing the strategy to life
  • Outcome assessment


  • Methodology
  • Further reading
  • Author

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