skip to main content
Close Icon

In order to deliver a personalized, responsive service and to improve the site, we remember and store information about how you use it. This is done using simple text files called cookies which sit on your computer. By continuing to use this site and access its features, you are consenting to our use of cookies. To find out more about the way Informa uses cookies please go to our Cookie Policy page.

Global Search Configuration


This report looks at how much time smartphone and feature phone users across the world spend on different communication channels per day.


  • The next two years will witness the biggest changes in mobile communications in the period to 2020. Social media and VoIP will be the biggest gainers, while IM and traditional CSP voice will be the biggest losers.
  • Users in typically mobile-first emerging markets spend 26% more time on mobile devices than the global average.

Features and Benefits

  • Evaluates different mobile user profiles in terms of time spent on mobile phones.
  • Compares the changing trends in communication until 2020.

Key questions answered

  • Which services do mobile users spend the most time on?
  • How much time do mobile users spend on IM in a day on average?
  • How much time will users spend on VoIP calls per day in 2020?

Table of contents


  • Introduction
  • Download 1: A Day in the Life of Mobile Communications

Recommended Articles


Have any questions? Speak to a Specialist

Europe, Middle East & Africa team - +44 (0) 207 017 7700

Asia-Pacific team - +61 (0)3 960 16700

US team - +1 646 957 8878

+44 (0) 207 551 9047 - Operational from 09.00 - 17.00 UK time

You can also contact your named/allocated Client Services Executive using their direct dial.
PR enquiries - Call us at +44 7770704398 or email us at

Contact marketing -

Already an Ovum client? Login to the Knowledge Center now