skip to main content
Close Icon We use cookies to improve your website experience.  To learn about our use of cookies and how you can manage your cookie settings, please see our Cookie Policy.  By continuing to use the website, you consent to our use of cookies.
Global Search Configuration


The Wearable Devices Tracker is a database of wearable device models launched since early 2011, covering a wide variety of device features and specifications.


  • In 3Q15, some 42 new wearable devices were launched, much fewer than the 73 wearables launched in 3Q14.
  • The average Smartness Index (as measured by Ovum) decreased from 1.82 to 1.69: the share of wearables with a Smartness Index of 3 and 4 decreased from 16% to 14% of the total wearables launched.
  • The share of swart watches launched stood at 16% of the total wearables, much less than in 3Q14, when they accounted for 41% of all wearables launched.

Features and Benefits

  • Offers an encompassing and regularly updated catalog of wearables of all types, with their technological and marketing specifications
  • Monitors the evolution of wearable technology over time, including a unique Smartness Index that categorizes wearables based on their technological features
  • Classifies the companies and related industry sectors developing wearable technology

Key questions answered

  • How many wearable devices of each type have been launched worldwide quarterly?
  • What are the major trends in technology progress (Smartness Index) and pricing?
  • How many wearable device models are priced below $100, and how has that number changed in the past 12 months?
  • Who are major market players and how they should be defined?
  • Which launches are expected in the coming quarters?

Table of contents


  • Introduction
  • Download 1: Wearable Devices Tracker: 3Q15

Recommended Articles


Have any questions? Speak to a Specialist

Europe, Middle East & Africa team - +44 (0) 207 017 7700

Asia-Pacific team - +61 (0)3 960 16700

US team - +1 646 957 8878

+44 (0) 207 551 9047 - Operational from 09.00 - 17.00 UK time

You can also contact your named/allocated Client Services Executive using their direct dial.
PR enquiries - Call us at +44 7770704398 or email us at

Contact marketing -

Already an Ovum client? Login to the Knowledge Center now