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Introduction

The Social Media Tracker is a database of all announcements related to social media companies since January 2013. Announcements can be sorted by date, type, region, country, social media player, and service type.

Highlights

  • Like in the past, Facebook stands out with a lion's share of all announcements made in 4Q14, followed by Twitter, Instagram, and LinkedIn.
  • Most of the social media announcements made in 4Q14 were global in nature, i.e. they were not targeted at any specific country or region.

Features and Benefits

  • Provides important details of major happenings in the social media space.
  • Offers insight into player activities by date, region, country, and service type.

Key questions answered

  • Which are the most active social media players and what kind of activity are they involved in?
  • What trends can be observed over time?

Table of contents

Summary

  • Introduction
  • Download 1: Social Media Tracker: 4Q14

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