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A detailed update of Taiwan’s TV market, encompassing free-to-air and pay TV across all TV technologies, plus OTT video and regulation changes. Includes TV ratings, revenues, market shares, programming, and advertising.


  • With pay-TV subscriber penetration already more than 90% since 2014, there is limited room for further growth in Taiwan's pay-TV market.
  • The year 2016 was important for the OTT video segment. Content is of great importance for players looking to win market share.
  • Piracy has been a serious problem in Taiwan for several years, and it will continue to be a big hurdle that restricts profits of content providers.

Features and Benefits

  • Analyzes the big challenges that TV operators are facing.
  • Evaluates the performance of major telecom operators.

Key questions answered

  • Why will the current market leader struggle to maintain growth?
  • What is the future of the OTT market in the next few years?
  • What are the main challenges of the TV business in Taiwan?

Table of contents


  • Introduction
  • Download 1: Taiwan TV Update

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