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In December 2017, Cantemo launched hybrid cloud-based MAM solution iconik, predominantly targeted toward enterprises embarking on video transformation projects.


  • Cantemo is following a triple-pillar USP approach: negligible prerequisite deployment costs; pre-integrated in-house transcoding (low tiered) services plug-in; and a pricing model based on active user usage.

Features and Benefits

  • Understand the overall value proposition of Cantemo's iconik offering for online video platform owners.
  • Gain an insight into Cantemo's offering supporting enterprises that are embarking on a video transformation roadmap.

Key questions answered

  • What are the key strengths and opportunities for Cantemo's iconik solution in the video transformation era?
  • Why should enterprises consider iconik for their video transformation journey?

Table of contents


  • Catalyst
  • Key messages
  • Ovum view

Recommendations for enterprises

  • Why consider iconik?

SWOT analysis

  • Strengths
  • Weaknesses
  • Opportunities
  • Threats

Data sheet

  • Key facts


  • Methodology
  • Further reading
  • Author

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Have any questions? Speak to a Specialist

Europe, Middle East & Africa team: +44 7771 980316

Asia-Pacific team: +61 (0)3 960 16700

US team: +1 212-652-5335

Email us at

You can also contact your named/allocated Client Services Executive using their direct dial.
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