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A detailed update of South Korea’s TV market, encompassing free-to-air and pay-TV across all TV technologies (cable, satellite, DTH, IPTV, terrestrial, DTT) plus next-generation TV initiatives and OTT video. Includes TV ratings, revenues, market shares, programming, and advertising.


  • The upgrade from analog to digital is progressing well, with Ovum forecasting that all homes will be digitized by end-2018.
  • IPTV subscriptions surpassed 10 million households in 3Q14, putting South Korea in fourth place globally.
  • South Korea launched the world's first dedicated ultra-HD cable TV channel, U-max, in April 2014.

Features and Benefits

  • Provides an insight into how the pay-TV and TV advertising sectors are faring in South Korea.
  • Assesses the prospects for multiscreen/OTT initiatives in the South Korean TV market.

Key questions answered

  • How is the switchover from analog to digital progressing?
  • How does South Korea rank globally in terms of IPTV?
  • What is the status of 4K UHD in South Korea?

Table of contents


  • Introduction
  • Download 1: South Korea TV Update

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