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PayPal’s separation from its former parent company, eBay, will drive a spurt of new momentum for one of the great payment success stories of the 21st century.


  • Following several highly strategic acquisitions that have dramatically diversified its capabilities, PayPal is now repositioning itself as a broader commerce platform.

Features and Benefits

  • Assesses the positioning of PayPal as it splits from eBay.
  • Evaluates the role of acquisitions in PayPal's development.

Key questions answered

  • How is PayPal positioned in the market following its split from eBay?
  • How is PayPal adressing its core market?
  • What impact does PayPal's technology agnosticism have on its long-term potential?

Table of contents

Ovum view

  • Summary
  • PayPal and eBay: the best of times, the worst of times
  • PayPal is expanding into a diversified commerce platform
  • PayPal’s technology agnosticism will give it scope to pivot


  • Further reading
  • Author

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