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Introduction

This is the presentation from Light Reading's "Getting to OTT 2.0" forum at NAB in Las Vegas in April 2019.

Highlights

  • Nearly half of all pay-TV subscribers in 2018 also paid for paid online video subscription services.

Features and Benefits

  • Argues that the emergence of SLIN services is likely to lead to a conflict with pay TV in the mid-2020s.
  • Explores how audiences are self-bundling TV and OTT video services.

Key questions answered

  • How has audience buying behavior evolved in the age of OTT video?
  • How are OTT video services evolving?

Table of contents

Summary

  • Introduction
  • Download 1: OTT Video is Set on a Collision Course with Pay TV

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