skip to main content
Close Icon We use cookies to improve your website experience.  To learn about our use of cookies and how you can manage your cookie settings, please see our Cookie Policy.  By continuing to use the website, you consent to our use of cookies.
Global Search Configuration


Oracle has extended the Oracle Customer Experience (CX) Cloud Suite with features that include artificial intelligence capabilities for commerce, marketing, sales, and service professionals, as well as innovations in commerce, customer service, and behavioral data.


  • The Oracle Customer Experience (CX) Cloud Suite has new capabilities, including artificial intelligence to improve search functionality and streamline customer service processes.
  • The suite also includes innovations to customer service, including IoT capabilities and user experience updates such as a new interface.

Features and Benefits

  • Assesses how enterprises can improve their omnichannel customer experience capabilities through the new expanded cloud suite.
  • Evaluates how artificial intelligence will play a key role in automating customer engagement.

Key questions answered

  • How will a stronger integration framework broaden my customer experience ecosystem?
  • How will a unified cloud strategy eliminate the seams in the customer journey?

Table of contents

Ovum view

  • Summary
  • Enterprises need the tools for rapid digital transformation
  • Greater unification and integration through stronger API framework and a broader ecosystem
  • Oracle CX Cloud Suite future state


  • Further reading
  • Author

Recommended Articles

  • Consumer & Entertainment Services

    US pay TV: Is it facing an existential threat?

    By Adam Thomas 28 Mar 2018

    With US pay TV having endured the worst year in its history, thoughts have inevitably turned to the future. The likelihood remains that the immediate future will remain highly uncomfortable for everyone except the scaled multinational digital platforms.

  • Enterprise Decision Maker, Enterprise IT Strategy and Select...

    2017 Trends to Watch: Big Data

    By Tony Baer 21 Nov 2016

    The breakout use case for big data will be fast data. The Internet of Things (IoT) is increasing the urgency for enterprises to embrace real-time streaming analytics, as use cases from mobile devices and sensors become compelling to a wide range of industry sectors.

    Topics Big data and analytics IoT

  • Enterprise Services

    5G: Another technology in search of enterprise use cases

    By Evan Kirchheimer 26 Apr 2018

    Service provider interest in justifying 5G investment through its potential to open new revenue streams from the enterprise segment is growing ever greater.


Have any questions? Speak to a Specialist

Europe, Middle East & Africa team - +44 (0) 207 017 7700

Asia-Pacific team - +61 (0)3 960 16700

US team - +1 646 957 8878

Email us at

You can also contact your named/allocated Client Services Executive using their direct dial.
PR enquiries - Call us at +44 788 597 5160 or email us at

Contact marketing -

Already an Ovum client? Login to the Knowledge Center now